In today’s world, having a website for your business is essential. It’s how people find out about you, contact you, and learn more about what you do. But there is an often overlooked yet important factor that can make or break the user experience of your website: accessibility.
Accessibility means making sure that anyone can access and use your website, regardless of their device or abilities. To ensure this, there are certain elements of web design & SEO that need to be taken into consideration.
Let’s take a closer look at why accessibility is so important.
Why Accessibility Matters
Accessibility matters because everyone should have the opportunity to access information on the web regardless of their physical or cognitive ability. For instance, if your website isn’t accessible to those with limited vision or dexterity then they won’t be able to navigate it as easily as someone without any physical limitations would be able to.
This can create a frustrating user experience and could potentially drive away potential customers from your business. Additionally, making sure your website is accessible helps you get found more easily by search engine crawlers which can help increase your SEO rankings and visibility online.
Web Design & SEO for Accessibility
When creating a website, it’s important to consider accessibility from the very beginning of the process. This means considering things like colour contrast (using high contrast colours for text), font size (using readable fonts in large sizes), keyboard navigation (allowing users to navigate through the site using only their keyboard) and page structure (using proper HTML tags).
Additionally, when optimising your website for search engine crawlers it’s important to include alt-text tags with images and use descriptive titles to make sure that these crawlers can understand what your page is about which will help improve its rankings in search engine results pages (SERPs).
Let Indigo Ross take charge!
In conclusion, having a website that is accessible to all users helps ensure that no one gets left behind when accessing information online which should always be our goal when designing websites!
Get in touch with us today and we will ensure your websites are available and usable by everyone who visits them.
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